Social Media

MTV News

Managed MTV News Twitter, Facebook, and Instagram accounts.
Drafted copy for tweets, Instagram captions, articles, promotions, memes, threads, and videos.
Pitched ideas for social media and editorial campaigns and stories.
Organized and coordinated content and delivery with relevant teams.
Live-tweeted tentpole events including VMAs, MTV Movie Awards, Golden Globes, Oscars, and presidential debates.
Top 4 most-engaged Twitter account for 2020 VMAs (via Nielsen Social)
Increased Instagram following by over 500,000 to 1.1 million+ in a year

Wrote social copy and music blog posts for artist interviews, concert reviews, and new releases.
Managed official station social media accounts, growing follower count by 12% in 6 mos. and breaking records on post engagement.
Won IBS Award for Best Website (2018)
IBS Promotions Director of the Year Nominee (2018)