CARSON MLNARIK
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AT A GLANCE:
  • 6 years of social media manager experience at brands like The Daily Show, MTV News, Logo, and VIZIO.
  • Skilled in copywriting, organic content development and production (including Reel/TikTok, YouTube, and static assets), brand bible creation and voice development, content calendar planning, paid campaign execution, and community engagement.

The Daily Show

Funatic Socks

  • 2024 Webby Award Winner - Video Series & Channels
  • 2024 Webby Award Winner - General Video - Video Remixes/Mashups
  • 2024 Webby Award Winner - Performance & Craft - Best Writing

Anytime JD Vance looks into the camera pic.twitter.com/ylXCjAf5qg

— The Daily Show (@TheDailyShow) October 2, 2024
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@funatic.com i don’t play about my sea turtle socks □ □ #turtletok #turtle #turtles #seaturtle #turtlelover #socks #sock #funatic #goodboys #greenscreenvideo ♬ original sound - casper - Name
@funatic.com you know it’s bad when even your socks aren’t safe from the #Wicked marketing campaign #wickedmovie #defyinggravity #wickedmusical #elphaba #socks #wickedthemusical #lol #cynthiaerivo #arianagrande ♬ original sound - Funatic Shop
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VIZIO

Developed brand voice and repeatable social-first graphic franchises based on company values.
Composed copy across platformms and maintaned social calendar
Delivered monthly metric reports on relevant KPIs for organic and paid content
Established and managed influencer relationships, from brief to content rollout.
Built and encouraged community formation and engagement around content, new releases, and brand updates.
Launched brand TikTok account in partnership with the platform.
Logged and tracked social-native sales with engaging posts and tagged links.
@vizio Did you know you can watch TikTok on your #VIZIO ♬ well this is gonna be my personality - Ted Nivison
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MTV News/VMAs/Logo

  • ​​2021 Webby Honoree in Video: Diversity & Inclusion.
  • 2021 Shorty Awards Audience Honor in Instagram Live
  • 2022 Webby Nominee- Best Social - Entertainment (@mtvnews)
  • Top 4 most-engaged Twitter account for 2020 VMAs (via Nielsen Social)​
  • Instagram Story Sample - Austin City Limits Coverage
  • Instagram Story Sample - Maggie Rogers NY Release Show
  • TikTok
  • Instagram
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@mtvnews #MUNA answered a FAST 5 questions for us at #ACLFestival — from their self-care rituals, to what’s softer than #SilkChiffon ♬ original sound - MTV NEWS

ASU Blaze Radio 

  • Wrote social copy and music blog posts for artist interviews, concert reviews, and new releases.
  • Managed official station social media accounts, growing follower count by 12% in 6 mos. and breaking records on post engagement.
  • 2018 IBS Award for Best Website
  • 2018 IBS Nominee Promotions Director of the Year
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